Zose Permanent Beauty — Social Media Optimisation
July 2025Zose Permanent Beauty
Instagram profile optimisation for a premium permanent makeup artist in Harrogate
A full Instagram profile optimisation for Zose Permanent Beauty, a certified Phi Brows artist in Harrogate. We restructured the bio, designed custom highlight covers, and curated the grid to showcase premium permanent makeup results and drive booking enquiries.
Challenge
Zose's Instagram profile wasn't reflecting the premium quality of her permanent makeup work. The bio lacked a clear value proposition, highlights were missing, and the grid didn't guide potential clients toward booking a consultation.
Solution
We rebuilt the bio with a clear value proposition — certified Phi Brows artist in Harrogate — and a direct booking link. Five custom highlight covers were designed with branded iconography, and the grid was reorganised to showcase transformations and build trust with potential clients.
Results
The optimised profile now positions Zose as the go-to permanent makeup artist in Harrogate, with a clear path from profile visit to booking enquiry and social proof through the Reviews highlight.
Problems We Solved
What We Fixed for This Beauty & Permanent Makeup Project
The challenges this client was facing — and exactly what we delivered to fix them.
The Problem
No social media presence
Inconsistent posting
No engagement from followers
No Instagram or Facebook strategy
What We Delivered
Set up professional social media profiles
Created a consistent content calendar
Grew engagement with targeted content strategy
Developed a tailored Instagram & Facebook strategy
Facing any of these problems? Book a free check-up and we'll show you exactly what to fix.
Gallery
Project Gallery
Client Feedback
Our Instagram finally looks as premium as our work. New clients message us daily saying they found us on Instagram and booked straight away.
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This project was delivered by L3 Company Marketing — a UK-based 360° marketing agency helping local businesses grow online with strategy, design and technology.
Meet the team